Four months in 2023 and global consumers continue to attune their spending habits to an uncertain economic climate. Yet, payments remain the lifeblood of an organisation’s operational agility, profitability while enabling merchants to assure their customers that they’re making smart decisions when trusting their brands.
In our latest whitepaper, ‘Global Payments Outlook 2023’, we unpack the eCommerce and payments landscape of five key regions, deep diving into localised payments and leading consumer trends. Europe is a mature market for online spending, with a user penetration of the eCommerce that's projected to grow to 70% by 2027.
Our research further revealed that direct home delivery and 24/7 availability of digital brands are one of the prime reasons Europeans adopt online means of shopping and paying. The payments ecosystem of the continent is diversified to its core; while traditional credit and debit card payments influence the purchasing of Dutch (70%) and French (53%) digital buyers among others, eWallets are favoured by Germans (69%) and Austrians (58%). This highlights the need for business to nurture strong ties with their payment providers to gain access to expert advisory and scalable payment solutions engineered for sustainable business growth.
This infographic explores the European eCommerce and payments industry to online merchants to build a future-proof business strategy for maximised revenue and conversions. Download the infographic today and get an insider’s look at consumer and market trends that shape today and the years to come.